Thank you for your interest in the Big Week Bull Riding & California Rodeo Salinas. (Scroll down to the bottom of this page and click on the pdf icon to download our 2026 Vendor Application)
The Big Week Bull Riding Event is on Wednesday, July 15, 2026, and is an evening performance. Our Rodeo is a four-day event, July 16-19, 2026. Thursday and Friday are evening shows; Saturday and Sunday are afternoon shows. **Please note that the California Rodeo Salinas is a retail show; items must be sold at retail prices, not wholesale. Due to vendor requirements or items sold, additional fees or charges may apply. Merchandise booth spaces are 10 x 10 for $750 or 10 x 20 for $1,500. Fees listed above are for merchandise vendors only. Food vendors’ fees will be determined upon approval.
Please fill out the application and return it to the address at the bottom of the application. Applications will be reviewed, and we will notify you of any openings.
Contact Info: Sheri Durgan Varner, Facility Administrator,
Mail to: Sheri Durgan Varner, Facility Administrator
California Rodeo, Inc., PO Box 1648 Salinas, CA 93902
This application does not in any way reserve or guarantee booth space at the California Rodeo Salinas & Big Week Bull Riding.
Again, thank you for your interest. If you have any additional questions, please don’t hesitate to contact us.
CLICK BELOW TO DOWNLOAD VENDOR APPLICATION
