Wrangler is proud of the Wrangler® National Patriot™ Program, created to provide funding and support for America's wounded and fallen soldiers and their families. This
program is modeled after Wrangler’s Tough Enough to Wear Pink campaign that
raised awareness and funds for breast cancer research and allowed the money
raised to stay in local Rodeo communities.
On Saturday, September 25th the California
Rodeo will host our annual Salute to Military day at the Rodeo and include the
Wrangler National Patriot initiative as part of that day. Active military and Veterans gain free entry into the Rodeo with their IDs. Don't miss the grand entry where Guido Davis will parachute into the rodeo arena with a giant American flag to kick off the rodeo performance.
The California Rodeo Salinas supports the WNPP and is honored to donate funds generated by the program to Monterey Bay Veterans, Inc., a local charity doing GREAT things to help Wounded Warriors and Veterans.
2021 will be the 10th year the California Rodeo is participating in the
Wrangler National Patriot Program and donating money to the Monterey Bay
Veterans, a charity started in Monterey, California, and recognized nationally
for providing marine rehabilitation by way of fishing trips for wounded
warriors and veterans. Visit
to learn more. The California Rodeo Salinas has helped to raise over $25,000 for the Monterey Bay Veterans in the past eight years and Wrangler donated an additional $5,000 directly to MBV for their dive boat. Please click on the links below to learn more about the dive boat and other MBV accomplishments.
Donate to MBV via the California Rodeo Salinas and WNPP here: