Rodeo News

For Immediate Release: July 19, 2010
Contact: Mandy Roth
Marketing Manager
(831) 775-3102; mroth@carodeo.com

SPONSORS ARE KEY TO SUCCESS OF THE CALIFORNIA RODEO
We thank them for their support at our 100th Anniversary

SALINAS, CA - July 19, 2010-Sponsors are a critical component to the success of the California Rodeo Salinas. Through challenging economic times and bountiful years, loyal sponsors support this community event. In addition to those sponsors that donate cash to help with operations of the Rodeo, many sponsors trade their in-kind services or donate their equipment, contribute to our contestant gift bags that are taken across the country by rodeo competitors or provide advertising for the event. Packages are customized to suit sponsor's needs. Any level or method of sponsorship is appreciated and put to good use.

In return for their donations, sponsors receive varied levels of advertising such as arena signs, flags being carried on the track or in the arena and mentions from the announcers during the Rodeo. Those businesses that are interested in future sponsorships can contact Barbara Balentine, 831-775-3104 or bbalentine@carodeo.com.

2010 Rodeo Sponsors

Platinum Grand Champion Sponsor
KSBW TV 8
All-Around Grand Champion Sponsors
Coors
Crown Royal
KLOK - Tri Color
KMJV & KRAY Wolfhouse Radio Group
KTOM 92.7 FM
Toyota
Univision 67 KSMS TV & Telefutura 33 KDJT TV

Grand Champion Sponsors
BFI
Coca Cola
KION 1460 AM
KPRC LaPreciosa
Monterey County Herald
Salinas Valley Memorial Healthcare
Taylor Farms
The Salinas Californian
Wells Fargo Bank
Wrangler

Gold Champion Sponsor
AT&T
Azeteca 43 KMCE-TV
Comcast Spotlight
Granite Construction
KHIP Radio-The Hippo
KPIG Radio
KTGE & KEXA Wolfhouse Radio Group
Laurel Inn
Paraiso Vineyards
Rabobank
Wawona Frozen Foods

Champion Sponsors
1st Capital Bank
American Door & Gates
Bennett Floors
Boot Barn
California Towing
Casa Sorrento
Church Brothers
Cisne Family
Crop Production Services
Don Chapin Company
Hayashi & Wayland
Johnson & Moncrief
Justin Boots
KSES - Jose
KWAV, KIDD, Z97.9
McDonald's
Mike and Alice Hitchcock
Mission Linen
Monterey County Bank
My11- TV KOTR
Pringle Tractor
Producers Dairy
Sam Ruiz Painting
Safeway
Solis Farms
Tanimura & Antle

Major Sponsors
Ausonio
Bank of America
BEI Insurance
Boutonnet & Ocean Mist Farms
Bunker & Sons
Central Coast Cooling
Coastal Grower Magazine
Dan Thompson
Dataflow
David Drew Transportation
El Sol
Gold Star Motors
Holaday Seed Company
Hunters Supply
Jim Martins Family
Managed Network
Montana Silversmiths
Monterey Transfer and Storage
NH3
Oil Can Henry's
Quinn Company
RC Farms
Red Blossom Farms
Sambrialo Packaging
TS&L Seed Company
The Dune Company
The Tasty Spoon Catering
Tom Bengard Ranches
TWIW Insurance Services
Uni Kool
United Agribusiness
Valley Pallett
Walker Equipment
Willingham Woodworks
Sponsors
A & Z Trucking
Alsop Pump/Muller Irrigation
American AgCredit
AON Risk Services
Andrus Jewelers
Apex Signs & Graphics
Backus Properties
Best Buy
Birch Farms
Cenco Wraps
Christensen & Giannini
C&N Tractors
Coastal Tractor
Commidity Forwarders, Inc.
D'Arrigo Company
Denham Plastics/Bin Doctor
Diedrich Coffee
El Cowboy Western Wear
Enza Coastal Seeds
First National Bank
Food Source
GeneFresh Technologies
Gist Silversmiths
GY Investigations
Home Depot
LA Hearne
Joe Gunter Investigations
Joseph J. Massolo
Massolo Brothers
McCormick Company
McDonald's Restaurnats/Raymond Costa
McShane's Nursery
Nielsen Properties/Fowler Ranch
Otto Kramm Family
Outback Steakhouse
PAM Environmental
Pan American Underwriters
Pezzini Berry Farms
Pettitt Lands
Pinnacle Bank
R&S Heating & Sheet Metal
Resistal Hats
Ron Piearcy's Pump & Motor Service
Rossi Masonry
Salinas Toyota
Salinas Valley Building Exchange
Salinas Valley Ford
Sam & Chris Matthews
Sconberg Ranches
SDI
Second Chance Youth
Snow Seeds
Star Market
Star Sanitation
Star Shopping Center
Sturdy Oil Company
The Glass Guru
TKI / Rick Letterman
Trucksis Flag and Banner
Vinyl Xpressions & Graphics
Western Cabinets & Countertops
Western Exterminator

The California Rodeo Salinas will take place July 21-24, 2011. The California Rodeo Association is a non-profit organization that strives to preserve and promote the traditions of the California Rodeo Salinas and the West. We support the community and other non-profit organizations through the staging of the annual California Rodeo Salinas and other year round operations of the Salinas Sports Complex. Through donation of our facility, vending and fundraising opportunities during Rodeo and other events, the California Rodeo Association returns over $200,000 annually to local non-profits. For more information about the California Rodeo Salinas, log on to www.CARodeo.com or call the California Rodeo Office at 831-775.3100.